During my time at NORTH, I worked on many projects for Wilderton Aperitivo Co., a non-alcoholic aperitivo company. We created a 70+ page brand guide, outlining the brand’s strategy, language, imagery style, graphic toolkit, and more. We also created multiple brand campaigns, running on social media and across different printed publications. I included some design process work, because I took the lead of exploring typography design on this project and had a lot of fun playing with type layouts!